Director, B2B Marketing Strategy & Operations - CNPF

February 20, 2026

Other Jobs To Apply

No other job posts for this day.

Our PurposeMastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.Title and Summary<h3></h3>Director, B2B Marketing Strategy & Operations - CNPF<h3></h3>Overview: The Director of Marketing Strategy & Operations for Commercial & New Payment Flows (CNPF) is a senior leader responsible for shaping, supporting and accelerating the marketing organization’s strategic agenda. Working in close partnership with the Senior Vice President of CNPF Marketing and her leadership team, this role sits at the intersection of strategy, operations, analytics and execution—ensuring the marketing function is aligned to business objectives, enabled by strong processes and technology, and optimized for growth and efficiency. The ideal candidate brings deep experience in marketing strategy, operational excellence, performance management, budget management, and cross functional leadership. They will partner closely with colleagues across the Global and Regional Marketing ecosystem, Commercialization, Finance, and Business teams to drive business impact. This requires strong communication skills, the ability to drive consensus and a strong desire to build trust-based relationships that enable fast decision-making in a dynamic environment. We are looking for an innovative leader that is ahead of industry and is an early adopter of growing trends and new technologies like AI models and hyper-personalization, among others. A leader that is curious and understands how to use these trends to shape and transform our B2B Marketing approach. The Role: Marketing Operations Leadership •Build and optimize marketing processes, workflows, and operating cadences that enable scale, agility, and accountability. •Lead resource planning, budget governance, and performance forecasting for the marketing function. •Partner closely with Integrated Marketing & Communications team around the world on unified planning, information sharing and project tracking efforts. •Establish and maintain best in class governance practices for project intake, prioritization, and execution. •Develop and maintain clear, coordinated reporting for key stakeholders. Strategic Planning & Alignment •Support the development of the annual and multi year marketing strategy in partnership with senior leadership, ensuring alignment with corporate priorities and growth objectives. •Translate strategic priorities into actionable marketing plans, KPIs, and success frameworks. Priority Project Support •Work across the CNPF Marketing team to track and provide consistent reporting around strategic initiatives, such as top-tier events and campaigns. •Provide hands-on management and staffing for priority projects as needed, with positivity, agility and the ability to multitask across a number of high priority initiatives. Technology, Data & Insights •Serve as the point person for the team’s marketing technology ecosystem—CRM, marketing automation, analytics platforms—to ensure seamless integration and data integrity. •Partner with key internal stakeholders to support performance dashboards, conduct ROI analysis, and generate actionable insights that inform strategy and optimization. •Champion data driven decision making across the marketing organization. All About You Required Qualifications •Significant experience in marketing strategy, marketing operations, business operations, or similar roles. •Proven track record leading strategic planning, operational excellence, financial planning and data driven marketing transformation at scale. •Expertise in marketing technology platforms (CRM, MAP, analytics tools). •Strong analytical, problem solving, and financial acumen. •Exceptional communication, stakeholder management, and cross functional collaboration skills. •Demonstrated ability to lead teams, influence at senior levels, and manage complex initiatives. ________________________________________ Preferred Qualifications •Experience in B2B, technology, payments, SaaS, or global enterprise environments. •Background in performance marketing, product marketing, or revenue operations. •Experience building scalable operating models for fast growing organizations. ________________________________________ Success Measures •Clear improvement in operational efficiency, resource allocation, and cross functional alignment. •Increased impact and ROI of marketing programs and investments. •Stronger integration across marketing, sales, and product teams. •High team engagement, talent development, and organizational effectiveness.<h3></h3><h3></h3>Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:<ul><li>Abide by Mastercard’s security policies and practices;</li><li>Ensure the confidentiality and integrity of the information being accessed;</li><li>Report any suspected information security violation or breach, and</li><li>Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.</li></ul>

Back to blog

Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

DISCLAIMER